Reading through this page from a client's notes, you would be surprised at how obvious and simple some of the points noted are. This then is the power of coaching - bringing the obvious in plain view and most important, creating an awareness about the need for change.
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| The Continuous Improvement Process |
"We should properly train ourselves for professional methods of marketing. Attend the inquiries properly, meet customers queries, educate them about plus points of our products. Follow up in a decent manner and obtain orders from clientele. Involvement of all staff is important. *Introduction of incentives is a good step in this direction.(1) Share the information about progress with staff and let them be partners in the growth.(2)"
"Action steps
- What: Prepare the cost and price statements with all data on competitors
- List incoming cost and outgoing prices
- To change the style of marketing meetings - the results should be important.
*1,2: My comments: These were the 'eureka' moments for the the client
- Client used to give rewards randomly i.e. whenever he felt someone had done his job well. This was good leadership quality, I remarked and related an incident from the life of Alexander to reinforce my point (link http://managementnotes.blogspot.com/2011/07/7-leadership-lessons-from-alexander.html). Then I proceeded to suggest to him that linking the rewards to certain specific actions, targets and objectives would prove more effective.
- Client was of the opinion that it made no sense to share information on sales achieved and y-on-y or q-on-q growth. I was pleasantly surprised to see he had included this point in his recap
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